The IMARC Group provides extensive analysis of the Africa mobile money industry covering the market trends, investment opportunities, growth trends, statistics, and industry prospects. The report offers a comprehensive analysis of the industry, which comprises insights on market size, share, trends, analysis, growth, demand, statistics, and overview. The report also includes competitor and regional analysis, and contemporary advancements in the global market.
Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report. The market is segmented by size and region. The report provides an analysis of the key trends in each sub-segment of the market, along with forecasts at the global and regional level from 2022-2027. The report also includes competitive landscape of major key players in the industry along with emerging trends in the market.
Informed covered in the report:
- Historical market data from 2016-2021
- CAGR of the market during the forecast period 2022-2027
- Detailed information on factors that will drive market growth during the next five years
- Precise estimation of the Keyword market size and its contribution to the parent market
- Upcoming market trends and changes in consumer behavior
- A thorough analysis of the market’s competitive landscape and detailed information on key players
- Comprehensive details of factors that will challenge the growth of smart meters market key players
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Mobile money is a payment service that enables consumers to receive, store and make payments using smartphones. It is available via subscribers’ phones based on accounts provided by a mobile operator, thus eliminating the need for a bank account to operate. As compared to banking transactions, mobile money allows a more effortless, instant, and secured person-to-person monetary transfer. It also ensures cashless payments and tracks transaction records while reducing fraudulent activities. Apart from this, it promotes various location-based payments, including remote and proximity payments, due to which it is widely being used in rural areas.
Africa Mobile Money Market Trends:
One of the primary factors currently driving the Africa mobile money market is the increasing demand for effective and secured online monetary transaction applications. This can be further attributed to the growing access to mobile technology, rising number of service providers, and improving network coverage across the region. Moreover, the widespread adoption of mobile money to perform contactless payments, especially during the COVID-19 pandemic, is propelling the market growth. Apart from this, the introduction of new revenue streams for stakeholders and the large-scale integration of the solution with artificial intelligence (AI) to offer enhanced customer service experience and lower transaction costs are supporting the market growth. Looking forward, IMARC Group expects the Africa mobile money market to continue its robust growth during the forecast period (2022-2027).
Africa Mobile Money Market 2022-2027 Competitive Analysis and Segmentation:
Competitive Landscape With Key Players:
Competitive Landscape:
- MTN
- Orange
- M-Pesa
- Tigo-Pesa
- Airtel Money
Key Market Segmentation:
The report has segmented the Africa mobile money market on the basis of technology, business model, transaction type and region.
Technology:
- USSD
- Mobile Wallets
- Others
Business Model:
- Mobile Led Model
- Bank Led Model
Transaction Type:
- Peer to Peer
- Bill Payments
- Airtime Top-ups
- Others
Country:
- Tanzania
- Kenya
- Uganda
- Ghana
- Others
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Key Highlights of the Report:
- Market Performance (2016-2021)
- Market Outlook (2022-2027)
- Market Trends
- Market Drivers and Success Factors
- Impact of COVID-19
- Value Chain Analysis
- Comprehensive mapping of the competitive landscape
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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
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